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Tip 5: Push the Benefits!

When doing marketing never forget to push the benefits, the main thing that you audience want to know is what’s in it for them. You message should be personal to the individual reading it. If in doubt just spell out the benefits, smart witty jargon is useless if people don’t know why they should buy.

US TV gone wild, Hell yer

Whilst I was kicking around my old friend website. I found this slightly dodgy post on a friend of mine blogger blog (If that makes sense):

http://edslife1.blogspot.com/2009/04/us-entertainment-gone-weird.html

He is always moaning about telly and how it’s got terrible moral so on. What I think is the most telling thing is whilst he’s going on about how TV is trashy these days he can’t stop posting about it and not with picture of people smashing TVs or anything no, he uses picture of some of the most beauty TV babes he can find. Sort of hypocrital don’t you think. And this isn’t just one post it thoughout. Come on Ed admit it you Love it like the rest of us, it’s your dirty secret you stay up late at night crying to reruns of sex in the city.

. 26 Jul 07 | Uncategorized